WE ARE
A STARTUP TRANSCRIBING THE SOUL ONTO WEB3
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We bring 300-year-old craft brands on-chain, creating a marketplace for artisanal provenance in the modern era.
WE PARTNERED
WITH HOSOO: A 300-YEAR KIMONO COMPANY IN KYOTO, JAPAN
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We open new dialogue between deep-rooted craft and emergent technology.

Most recently, we’ve unveiled world's first generative craft at JAPAN HOUSE in Los Angeles.
We are creating a Web3 platform for craftsmanship (and with it culture and heritage) to thrive in the post-industrialized era.
WE LAUNCHED
A PROOF OF CONCEPT AT NFT.TAIPEI
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We made a phygital NFT that visually evolved on-chain as you experienced NFT.Taipei.
We had over 3K holders engage with our token in a week.
Our brand collaborators accumulated over 9K transactions through our NFT.
WE
EMBRACE RISK, STAY OPEN-MINDED, AND ARE GROUNDED
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The three of us came together to bridge the physical with the virtual, connecting established industries with newfound possibilities.
YOU
CAN REACH US AT
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awu@soooul.xyz
WE TRANSCRIBE THE SOUL ONTO WEB3
We bring 300-year-old craft brands on-chain, creating a marketplace for artisanal provenance in the modern era.
WE PARTNERED WITH HOSOO: A KIMONO BRAND
We open new dialogue between deep-rooted craft and emergent technology.

Most recently, we’ve unveiled HOSOO’s digital textile NFTs at JAPAN HOUSE in Los Angeles.
We are creating a Web3 platform for artisanship (and with it culture and heritage) to thrive in the post-industrialized era.
WE LAUNCHED A POC AT NFT.TAIPEI
We made a phygital NFT that visually evolved on-chain as you experienced NFT.Taipei.
We had over 3K holders engage with our token in a week.
Our brand collaborators accumulated over 9K transactions through our NFT.
WE EMBRACE RISK AND STAY OPEN-MINDED
The three of us came together to bridge the physical with the virtual, connecting established industries with newfound possibilities.
YOU CAN REACH US AT
awu@soooul.xyz